In the US, a hotline helps young people say no to ‘fast fashion’

Although many young people are now aware of the harmful and highly polluting impact of fast fashion on the environment, it can be difficult for some to change their spending habits. For good reason, throwaway fashion is often the easiest option for those who want to stay on top of fashion without spending a thousand-plus cents. But now there is a solution: in the US, a hotline has just been set up to help a new generation end the fad and favor second-hand clothes, reports La Dépêche.

The initiative, called Fast Fashion Confession Line, was launched by ThredUp, a platform specializing in second-hand trading. To encourage young consumers to quit drugs and develop more sustainable shopping habits, ThredUp teamed up with American actress Priah Ferguson to play Erica Sainclair, Lucas Sinclair’s sister, in the Stranger Things series. “I’m a big fan of fashion, always looking for the latest trends, but I’m also concerned with keeping our planet healthy and strong,” the 15-year-old comedian said in a statement. “I hope this hotline inspires people. Change their shopping habits and think about thrift stores. Even small changes can make a big difference in our future,” she said.

In addition to being the face of the initiative, Priah Ferguson (…)

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